Product Placement is basically where you are paid to show brands. For example in Coronation Street if one of the characters is wearing a coat made by nike with a nike logo on, and this is put in the show nike will pay for you to do this. Product placement can be done by and company including technology companies like Apple. You have to be approached by a company to use product placement, if the tables are turned and it is you wanting to use a product you have to apply for the copyright to it especially with music.
If Newcastle College where to set up a Movie production company and also a TV production company they would be like Channel4. Channel4 not only have several TV channels they also own the film production company Film4. Film4 was originally a subscription channel until its relaunch in 2006. Film4 is now free to view in standard definition, but to access the HD side of the channel you must have a paid subscription for providers like Sky or Virgin Media. Film4 productions have been involved with may hit films including the Oscar nominated '12 Years a Slave'.
NCTV/MINE could benefit from vertical integration, this is were a company buys another company of a different speciality in the supply chain. For example Walt Dinsney studios owing Buena Vista, Buena Vista is a distribution company which distributes for both ABC studio and Walt Disney Studios. Owning another company that specialises in another area of the chain could save your company a hell of a lot of money. It's like Cadburys chocolate owning there own coca bean farm and producing there own beans instead of buying them from another farmer who will charge more that it would for them to produce there on products. They could also benefit from horizontal integration if MINE were to buy a company that specializes in amanation this would be horizontal integration. It's basically a company buying another company that is of the same level in the chain like a competitor of the company or ones that specializes in a different market like animation. A key example of this would be PIXAR which is now owned by Disney.
You may also qualify for financial Aid this is where people invest in your products. You can't get funding from a number of different places such as; Kickstarter, UK Film Council and Screen Yorkshire. Fumding for things like this is mostly for films. A lot of independent film makers will go to places like this to try and get funding for their films. On sites like Kickstarter you pitch you short film and ask for people to back and contribute to your film. You can also let people know how much you goal to raise is.
Pay per view channels in the UK show things such as wrestling and boxing matches and other sports. 'NowTV' was listed as a Pay-per view service offering streaming of classic movies for just as little as 99p but now it a subscription service. LoveFilm and Netflix are also subscription services, charging you a monthly fee to enjoy the services. Sites like Netflix and love film are now becoming more popular than ever as more and more people are realising that it's cheaper to use this service than it is to pay for subscription to a service like Virgin Media or Sky.
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